005 |
|
20160428180806.0 |
020 |
|
|a9780874808094|q(pbk.) : |cUS$19.95
|
035 |
|
|a49704
|
040 |
|
|aKCBS|beng|eAACR2
|
041 |
0
|
|aeng
|
050 |
14
|
|aGV721.5|bB261
|
082 |
04
|
|a796.48|221
|
095 |
|
|bLHEB|cHE020821|d796|eBAR|tDDC|m0|pBOOK|fLH|zCIR
|
100 |
1
|
|aBarney, Robert Knight|d1932-
|
245 |
10
|
|aSelling the five rings : |bthe International Olympic Committee and the rise of Olympic commercialism / |cRobert K. Barney, Stephen R. Wenn, Scott G. Martyn.
|
250 |
|
|aRev. ed.
|
260 |
|
|aSalt Lake City : |bUniversity of Utah Press, |cc2004.
|
300 |
|
|axvi, 425 p., [14] p. of plates : |bill. ; |c23 cm.
|
500 |
|
|aIncludes bibliographical references (p. 307-398) and index.
|
610 |
20
|
|aInternational Olympic Committee.
|
650 |
0
|
|aOlympics--Economic aspects.
|
650 |
0
|
|aTelevision and sports.
|
700 |
1
|
|aWenn, Stephen R.|d1964-
|
700 |
1
|
|aMartyn, Scott G.|d1966-
|
983 |
|
|aKCBS
|